About ICP
What is ICP?
ICP helps global brands get control of their content operations, guiding "everything from creative operations and production to content management and logistics to digital shelf enablement". It was born in 1988, when, as its about page tells it, one industry veteran wondered, "What if all the adaptation and versioning of content could be done outside of the full-service agency structure?" In the early 2000s a longstanding client bought its first digital asset management (DAM) system and asked ICP to run the migration; ICP stayed on to run and optimize that client's content operations, and "that first DAM client? They're still with us today." Its services now span strategy and consulting, technology and innovation, managed content services, and content studio and production. Postings list clients including Unilever, Diageo, Coca-Cola, Mars, P&G, Starbucks, Coty, L'Oréal, NBCU and Aetna, and ICP cites client results such as a 20% faster speed to market and $10 million a year saved in legal fees and efficiencies. Its information security management system is certified to ISO/IEC 27001:2022, and it has set targets to cut greenhouse gas emissions by 42% by 2030 and reach net zero by 2045.
Where will I work?
ICP lists two global headquarters, in London (Bramah House on Bermondsey Street) and Atlanta (Howell Mill Road), and offices in Los Angeles, Mexico City, Mumbai, Nashville, New York, Rotterdam and Shanghai. Its people work hybrid. In September 2026 it was hiring in Atlanta, London, Mexico City and Mumbai, for roles in client growth, consulting, project management, content services and software engineering.
What is the ICP team like?
"Incredibly Capable People work here," says the careers page. ICP's values are curiosity, creativity, trust, inclusivity and focus, and it describes itself as "a people-first company" committed to diversity, equity and inclusion: "In a truly inclusive environment, everyone can thrive, and our collective potential knows no bounds." Its teams work across global hubs, and its about page shows celebrations from Diwali and Navratri in Mumbai to a US team visit to the Mexico office. The executive team is led by CEO Christopher Grakal, based in London, who spent more than 20 years at Warner Bros. and Turner Broadcasting before four years leading ICP Americas.
Work-Life Balance
"We foster a culture where work/life balance is nurtured and encouraged with hybrid working, generous paid time off, paid holidays, volunteer time off, and Summer half-day Fridays," the careers page says, and the same benefits appeared on all ten of its September 2026 postings, in Atlanta, London, Mexico City and Mumbai alike. ICP doesn't publish its number of days off or the months its summer half-days run.
Perks and Benefits
- Summer half-day Fridays
- Hybrid working
- Generous paid time off and paid holidays
- Volunteer time off
- Competitive medical, dental and vision benefits
- Mental health support
- "A robust savings plan"