Company Description
Serasa Experian is Brazil's first and largest Datatech company. A leader in intelligence solutions for risk analysis and opportunity identification, with a focus on credit journeys, authentication, and fraud prevention. With cutting-edge technology, innovation, and the best talent, it transforms risk uncertainty into the best decision, helping people achieve their dreams and companies of all sizes and segments to thrive.
We have 22,000 people operating in 32 countries and every day we are investing in new technologies, talented professionals, and innovation to help all our clients maximize every opportunity. With corporate headquarters in Dublin, Ireland, Experian is listed on the London Stock Exchange (EXPN) and is part of the FTSE 100 index.
Job Description
Job Description
What will your day-to-day look like?
- Mapping and defining tagging strategy, ensuring efficient tracking aligned with business objectives.
- Analysis of the customer journey, identifying optimization opportunities, friction points, and insights for digital experience evolution.
- Monitoring and interpreting digital performance metrics, such as conversion, engagement, and retention.
- Using Adobe Analytics to analyze behavior and performance of digital channels.
- Operating Datadog for technical monitoring and correlation with usage and experience data.
- Handling large volumes of data with BigQuery and developing complex analyses with advanced SQL.
- Identifying business opportunities based on data.
- Defining and tracking KPIs to measure business impact.
What we are looking for in you:
- Analytical and strategic thinking, with the ability to transform data into practical decisions.
- Proactive mindset, always seeking improvements in products, journeys, and flows that contribute to business evolution and customer experience.
- Focus on impact, with understanding of the role of data in product, technology, and user experience evolution.
- Active collaboration with product, technology, and UX teams, contributing with analyses that guide strategic decisions and continuous improvements.
Qualifications
Qualifications
- Adobe Analytics
- Tagging
Additional Information
Serasa Experian is much more than you imagine. With the purpose of creating a better future, expanding opportunities for people and companies, in Brazil we have more than 4,000 people working in diverse teams and specialties. Here, every knowledge and diversity complement each other and you can work on what you love most. We are committed to building an inclusive culture and an environment in which people can balance their careers with their personal commitments and interests, prioritizing well-being.
We are very dedicated to being one of the best and most innovative companies to work for in the country, enabling incredible experiences and careers for our people. Our strong people-first approach is recognized externally through various market certifications: we have been awarded by Great Place To Work™ in 24 countries and by the international Top Employers certification, and we are recognized as one of the best companies for young professionals with a 4.6 rating on Glassdoor. Each recognition shows us that we are on the right path, providing an increasingly better work environment for our talents.
Experian Careers - Creating a better tomorrow together
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