Position Overview
The Senior Account Executive (SAE) is the ‘right hand’ to AMs/ADs/VPs. This role is the entry point to agency account management. SAEs help lead 4-6 client accounts, drive client campaigns and program elements and ensure we are hitting our program goals and work is moving forward across the account in the way it needs to. The SAE is a secondary daily contact for clients along with the AM/AD and owns the media relations programs on their accounts. SAEs also mentor and guide ACs/AAEs/AEs.
What makes a great SAE?
You are capable of both leading and executing based on client needs. You show a growing understanding of the bigger picture in terms of how your role and our overall work fits into clients’ objectives. You motivate your account teams to drive meaningful coverage and results, empathize with team members, and motivate them to do their best work. You understand what ACs/AAEs/AEs need to be successful and work with account leads to make sure everyone on the team is equipped for success. You contribute to 100% client retention.
You are graceful under pressure, show strong professional judgment and ensure we are delivering excellence and having an impact as an agency. You use your growing knowledge of PR and marketing and B2B tech to bring fresh thinking and creative ideas to the table. You are also committed to building your own expertise and credibility with team members and clients as well as your knowledge of the broader marketing mix and client industries. This shows in your ideas, writing and recommendations.
If you’re looking to quickly grow in your career and learn the ins and outs of managing accounts, teams and client service, this is the role for you!
Requirements
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4-8 years of experience in agency or relevant corporate setting
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Ability to lead, advice and execute on core elements of PR and marketing programs, including social media marketing, media relations, campaign planning, lead generation and nurturing, analyst relations, trade show marketing, speaking and awards and content creation
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Demonstrated ability to create marketing and PR content, including press releases, byline articles, blog posts, whitepapers, sales emails, case studies, messaging and website copy
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Experience pitching top tier trade and business media
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Effective at project managing, prioritizing and managing up, down and across the organization
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Bachelor’s degree in business, communications or marketing concentration
