Join Lunii as a CRM Project Assistant!
Within the Growth team and reporting to Madeleine, our CRM Specialist, your main mission will be to contribute to customer retention at Lunii by setting up relevant customer journeys and campaigns and implementing an effective loyalty strategy.
So what exactly do we do in CRM? We aim to maximise our customers' engagement: making sure they understand and use the product and, of course, keeping them loyal so that their time with Lunii is as long as possible!
Your main responsibilities will be:
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Create, structure and improve our customer journeys (proposing flows, writing messages, setting up journeys in our CRM tool Batch) in line with Lunii news and business objectives.
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Operationally manage our A/B testing programme: identify opportunities, set up messages, analyse results and share them with the team.
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Ensure the reliability of campaigns (links, promo codes, customer data quality), with a view to industrialisation and continuous improvement.
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Build the communications calendar in collaboration with the Revenue and Editorial teams to promote commercial and editorial news.
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Write newsletters and create creative briefs to develop their visuals.
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Explore new touchpoints (WhatsApp, SMS): analyse market practices and identify concrete opportunities for Lunii.
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Conduct proactive competitive monitoring: spot innovative formats, share relevant benchmarks and propose actionable ideas tailored to our needs and objectives.
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Integrate AI tools to optimise CRM processes, particularly for writing messages and their translations with a view to international expansion.
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Contribute to the building of a loyalty programme.
Non-exhaustive list.
Lunii recruits and values all talent: we are deeply committed to diversity and inclusion, and we want you on board!
Our ideal profile
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You are currently enrolled in higher education in a business school, communications programme or equivalent university course, ideally with a first professional experience in Digital Marketing.
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You have excellent writing skills; your spelling, grammar and punctuation are impeccable.
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Your English level allows you to work daily with English-language tools.
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Rigorous and meticulous, you have an aptitude for data analysis and are comfortable with tools such as Notion, Google Sheets and Excel.
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Proactive and curious, you don't hesitate to ask the right questions to move projects forward within a small team.
Our recruitment process
You send us your CV and we then take the time to carefully review your application. If it matches, our discussions continue (by video call or in person at our offices):
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First with Bérengère, Head of Recruitment, for an initial phone call (15 min),
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Then, you will speak with Madeleine, CRM Specialist, in an interview at our offices involving an exercise (60 min.),
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Finally, you may have a video call with a member of the Revenue team.
What we offer
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Contract: Work-study (professionalisation or apprenticeship contract) starting January 2027. Duration 12 months - full-time - hybrid work (no full remote). Trial of a 4-day week with Fridays off.
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Gross monthly salary: according to the SYNTEC collective agreement.
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Swile meal card: 8,50€/day - 50% covered.
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Transport: 50% covered.
Want to join a passionate and committed team dedicated to developing children's imagination while keeping them away from screens? Apply now and let's create incredible stories together!