Reporting to the Associate Director, Data Segmentation & Strategy, this role drives growth in the donor pipeline from annual to higher level giving. This position designs donor journeys for renewal, reactivation, and upgrades, and identifies and refers leads to the Leadership Annual Giving team and major gift officers as appropriate. The role manages the appeals tracker and the partner appeals on the central communication calendar, and serves as an internal consultant to schools, colleges, and units to ensure coordinated and donor centered messaging. The position works with the Fundraising Intelligence team to build and interpret dashboards and data visualizations that report donor acquisition, renewal, reactivation, and engagement for direct appeals, and works with the Associate Director to turn that reporting into action steps and peer institution benchmarks that guide decisions. The Asst Dir collaborates closely with internal research and analytics colleagues, and pilots new uses of automation and artificial intelligence in Annual Giving. The position also supports peer-driven and community-based engagement initiatives as they develop, providing day-to-day coordination, program analysis, and training for the volunteers, students, and/or campus partners in partnership with Annual Giving staff.
The Division of Advancement & External Affairs expresses a shared mission that is collaborative, trusted, respectful, future-focused and is aligned with the overall University. All current and new employees embrace and demonstrate dedication to promoting shared values in an inclusive work culture to propel the future of advancement operations in their everyday work.