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Area Business Manager

5 day weekGenerous PTOHybrid · Mexico City, Mexico

About the role

About This Role

The Area Business Manager is responsible for disseminating up-to-date and relevant information about Biogen products, promoting continuing education for healthcare professionals (physicians, pharmacists, among others) so that they can provide the best treatment to patients living with Multiple Sclerosis and Alzheimer's Disease.

In this role, you must demonstrate planning, organizational, and analytical skills and focus on performing tasks related to the position. Excellent verbal and written communication, persuasiveness, and transparency in relationships with peers, managers, and all company employees, aiming to improve business quality and deliver sales results for your territory, ensuring that all your actions are based on the rules of compliance and codes of conduct in force.

This role is based in Mexico City and will cover CDMX, Puebla, Veracruz, San Luis Potosí and Morelia amongst others.

What You'll Do

  • Develop annual business plans for your territory and key accounts, seeking to meet or exceed the short-, medium-, and long-term goals established by Biogen, providing greater benefits for patients with Multiple Sclerosis and Alzheimer's Disease.

  • Promote key promotional messages in line with marketing strategies, following the Biogen sales model and customer segmentation. Execute tactical business plans with excellence with customers (HCPs) and key accounts to maximize demand results.

  • Analyze market data provided by the Sales Intelligence and Effectiveness area, identifying market opportunities and variables to make the best decisions that can leverage business in the territory. Coordinate and maximize available resources (regional medical education plans and programs, materials, etc.).

  • Manage available financial resources, allocating them to key actions and business plans that add value to customers, as previously aligned and approved by the Sales Manager.

  • Work collaboratively with the Medical, Marketing, and Market Access areas, providing appropriate information and support, and implement their programs and initiatives in accordance with the plan and code of conduct.

  • Be able to organize and execute meetings and promotional events with your customers;

  • Interact appropriately with the Market Access area to ensure alignment with relevant laws and regulations, making efforts successful, with the goal of maximizing the results of the territory and the region.

  • Demonstrate our position as experts and leaders in the Multiple Sclerosis and Alzheimer's Disease market through a deep understanding of the disease, products, clinical practices, market dynamics, and healthcare systems and patient flow.

  • Seek opportunities for continuous learning and development, including self-learning and actively participating in training developed by Biogen.

  • Keep all administrative tasks up to date and on time (e.g., expense reports, customer registration, CRM-Veeva systems, compliance reports, etc.) and provide relevant information necessary for planning, coordinating, and monitoring the results of your territory.

  • Ensure performance by meeting frequency and sequence of visit goals (productivity KPIs) to designated customers in your area of operation.

  • Always act in accordance with local laws and regulations and good business practices, observing Biogen policies and procedures.

Requirements:

  • At least 5 years of experience in pharmaceutical sales, working with public and private markets with high specialty therapies

  • Bachelor's degree.

  • Availability for domestic travel; at least 60%.

  • Market launch experience.

  • National Driver's License.

Preferred Requirements

  • Strong experience in the private market.

  • Specialization in the area (MBA, Postgraduate).

  • Intermediate/advance English

About This Position

The Area Business Manager is responsible for disseminating up-to-date and relevant information about Biogen products, promoting continuing education for healthcare professionals (physicians, pharmacists, among others) so that they can provide the best treatment to patients living with Multiple Sclerosis and Alzheimer's Disease.

In this position, you must demonstrate planning, organizational, and analytical skills and focus on carrying out tasks related to the role. Excellent verbal and written communication, persuasiveness, and transparency in relationships with peers, managers, and all company employees, with the aim of improving business quality and achieving sales results in your territory, ensuring that all your actions are based on the compliance rules and codes of conduct in force.

This position is based in Mexico City and will cover CDMX, Puebla, Veracruz, San Luis Potosí and Morelia, among others.

What You Will Do:

  • Develop annual business plans for your territory and key accounts, with the aim of meeting or exceeding the short-, medium-, and long-term goals set by Biogen, providing greater benefits for patients with Multiple Sclerosis and Alzheimer's Disease.

  • Promote key promotional messages in line with marketing strategies, following the Biogen sales model and customer segmentation. Execute tactical business plans with excellence with customers (HCPs) and key accounts to maximize demand results.

  • Analyze market data provided by the Sales Intelligence and Effectiveness area, identifying market opportunities and variables to make the best decisions that can drive business in the territory. Coordinate and maximize available resources (regional medical education plans and programs, materials, etc.).

  • Manage available financial resources, allocating them to key actions and business plans that add value to customers, as previously agreed and approved by the Sales Director.

  • Work collaboratively with the Medical, Marketing, and Market Access areas, providing appropriate information and support, and implement their programs and initiatives in accordance with the plan and code of conduct.

  • Be able to organize and carry out meetings and promotional events with your customers.

  • Interact appropriately with the Market Access area to ensure compliance with relevant laws and regulations, making efforts successful, with the aim of maximizing the results of the territory and the region.

  • Demonstrate our position as experts and leaders in the Multiple Sclerosis and Alzheimer's Disease market through a deep understanding of the disease, products, clinical practices, market dynamics, healthcare systems, and patient flow.

  • Seek opportunities for continuous learning and development, including self-learning and actively participating in training developed by Biogen.

  • Keep all administrative tasks up to date and on time (e.g., expense reports, customer registration, CRM-Veeva systems, compliance reports, etc.) and provide the relevant information necessary to plan, coordinate, and monitor the results of your territory.

  • Ensure performance by meeting visit frequency and sequence goals (productivity KPIs) for designated customers in your area of operation.

  • Always act in accordance with local laws and regulations and good business practices, respecting Biogen policies and procedures.

Requirements:

  • At least 5 years of experience in pharmaceutical sales, working with public and private markets with high-specialty therapies.

  • Completed bachelor's degree.

  • Availability for domestic travel; at least 60%.

  • Experience in product market launches.

  • National driver's license.

Preferred Requirements

  • Solid experience in the private market.

  • Specialization in the area (MBA, postgraduate).

  • Intermediate/advanced English

Job Level: Professional

Why Biogen?

We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.

At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired. Read on to learn more about Biogen.

All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, marital status, race, color, national origin, ancestry, ethnicity, religion, age, veteran status, disability, genetic information or any other basis protected by federal, state or local law. Biogen is an E-Verify Employer in the United States.

About Biogen

Pioneering biotech (NASDAQ: BIIB) focused on neuroscience, offering 15 vacation + 3 Personal Significance days + 12 paid US holidays + year-end shutdown — ~34 days off per year.

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