About 84.51°
What is 84.51°?
84.51° is Kroger's retail data science arm — in its own words, "a retail data science, insights and media company creating relevant and valuable experiences." It works for The Kroger Co. alongside "consumer packaged goods companies, agencies, publishers and affiliated partners", helping them "create more personalized and valuable experiences for shoppers across the path to purchase." The raw material is loyalty data: "we utilize first-party retail data from over 62 million US households sourced through the Kroger Plus loyalty card program to fuel a more customer-centric journey." That feeds three commercial lines the company names itself — 84.51° Insights, 84.51° Loyalty Marketing, and its retail media advertising solution, Kroger Precision Marketing — plus products including 84.51° Stratum and 84.51° Prism. President Milen Mahadevan also leads the Data and AI platform team for Kroger Technology + Digital, which tells you how tightly the business sits inside its parent's technology organisation.
Where will I work?
Cincinnati, Ohio, mostly, with a second base in Chicago; almost every current opening is listed for both. Be clear-eyed about the working pattern before applying. Every live job description carries the same sentence: "84.51° follows a 5-day in-office work schedule to support collaboration, alignment, and team connection." This is an office-based employer rather than a hybrid or remote one, and it publishes no flexible-hours, compressed-week or work-from-home policy.
What is the 84.51° team like?
"We analyze. We challenge. We innovate." The careers page frames discomfort as the point: "We push limits because we believe that life begins at the edge of your comfort zone. We take business seriously, and we have fun doing it." The stated values are "Limitless Minds. Fearless Hearts. Relentless Delivery." Teams span consulting, consumer research, data science, science, engineering, and product and design, with a dedicated early-career track. Employees are described as "friendly, curious and fun. But we also mean business where it matters." The company credits its retention to a combination of "great people, empowering culture and work you're passionate about" — "it's what keeps our people around for 10+ years."
Work-Life Balance
84.51° does not offer reduced or compressed hours, and nothing on its site or job board mentions a four-day week, a nine-day fortnight or a 32-hour schedule. What it does offer is a large time-off allowance: "Paid time off with flexibility to meet your life needs, including 5 weeks of vacation time, 7 health and wellness days, 3 floating holidays, as well as 6 company-paid holidays per year." Health and wellness days sit separately from vacation, so recovery time does not eat into your holiday. Family responsibilities are covered by "Paid leave for maternity, paternity and family care instances." Employee groups named on the careers page include ITOPiA ("our introverted people-led team"), Women's EDGE, Allyship In Action and Men for Equality.
Perks and Benefits
- Medical, dental and vision plus a matched Health Savings Account
- 401(k) with Roth option and matching contribution
- 7 health and wellness days a year, separate from vacation
- 3 floating holidays plus 6 company-paid holidays
- Paid maternity, paternity and family care leave
- AD&D and supplemental insurance options
- Variable compensation on top of base salary