Adsmurai, a company leading the transformation of digital marketing through technological innovation. It develops scalable solutions powered by AI and data to predict, execute and refine advertising strategies, redefining how brands connect with their audiences.
Its platform, Adsmurai Marketing Platform, centralizes campaign, data, audience and feed management, enabling brands and agencies to scale results through automated and intelligent strategies. It processes more than ten trillion products per month, integrating multiple sources, platforms and KPIs in real time to optimize advertising effectiveness. It automates catalogs and creatives, analyzes e-commerce, CRM and media data, and evaluates channel performance to improve strategies. Thanks to machine learning, it improves operational efficiency and speeds up real-time decision-making.
With a culture based on excellence, agility and collaboration, Adsmurai fosters an environment where bold innovation and efficiency generate transformative results. Its team of more than 400 experts is key to this technological revolution.
Official partner of Meta, Google Premium, Pinterest and TikTok, and a reference for leading brands in retail-fashion, luxury, education, mobility and sports, Adsmurai operates in more than 5 countries, with headquarters in Barcelona, setting the global standard for efficiency and excellence in digital marketing.
🔎 We are looking for a brilliant Mobile User Acquisition Specialist with at least 2 years of experience to join our team in Madrid.
🚀 The challenges of the position are:
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Create, optimize and analyze the performance of paid campaigns (Meta Ads, Google Ads, TikTok Ads, Unity, Applovin, Moloco, BidMachine, Liftoff and Mintegral).
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Knowledge of Apple Search Ads.
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Calculate and track key metrics: CPI, LTV, ROAS, CAC, among others.
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Propose budget optimizations by channel, country or audience.
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Run and analyze A/B tests of creatives, landing pages and audiences.
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Build and maintain dashboards and periodic reports.
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Validate conversion events (installation, registration, in-app purchase) in collaboration with media and data teams.
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Ensure correct implementation and operation of measurement tools (e.g. Appsflyer, Adjust, GA4, Firebase).
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Design and optimize campaigns on iOS, including a deep understanding of SKAdNetwork (SKAN), its limitations and opportunities.
💯 You are the one if:
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You have proven experience creating, optimizing and analyzing paid media campaigns on platforms such as Meta Ads, Google Ads, TikTok Ads, Unity, Applovin, Moloco, BidMachine, Liftoff and Mintegral.
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You know Apple Search Ads and understand its role within the iOS ecosystem.
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You master key performance marketing metrics: CPI, LTV, ROAS, CAC, among others, and know how to calculate them and track their evolution.
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You have proposed and implemented budget optimization strategies by channel, country or audience, maximizing campaign performance.
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You have experience planning and analyzing A/B tests on creatives, landing pages and audiences.
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You know how to build and maintain dashboards in tools such as Looker Studio, Tableau, Power BI or similar, and deliver clear, actionable periodic reports.
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You have worked closely with data and media teams to validate key events such as installations, registrations or in-app purchases.
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You ensure the correct operation of attribution and measurement tools such as Appsflyer, Adjust, GA4 or Firebase.
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You understand the iOS advertising ecosystem, including the functioning and limitations of SKAdNetwork (SKAN), and know how to optimize campaigns within this framework.
✨ What do we offer?
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Permanent contract.
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Flexible working hours for arrival and departure.
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Hybrid office-remote model with 2 days of remote work.
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Intensive working hours on Fridays, pre-holiday working days, July and August.
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23 days of vacation (+1 day per year of seniority).
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Adsmubirthday—a day off for your birthday.
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Active in-house training and professional growth through our Career Plan.
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Team activities and afterworks.
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AdsmuAcademy (ad hoc training platform for employees)
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English classes.
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Gym partnership (WellHub)
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Flexible compensation plan: meal vouchers, transport and health insurance.
🍀 These are our values:
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Make things happen: We apply reason in decision-making based on data. We manage projects from start to finish and focus on results.
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Walk, run, fly: We drive proactivity by executing ideas. We set ambitious goals, we are curious and we are not afraid of failure.
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Passionate players: We work with a positive attitude and put passion into everything we do, with perseverance and pride in our work.
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Work together: We build relationships of trust based on honesty. We listen, empathize and respect people.
Our culture is aligned with the universal values of freedom, cooperation and a passion for improvement. Every day we work so that everyone has the same opportunities regardless of sex, ethnicity, nationality, sexual orientation, political or religious beliefs, and we will never approve any discriminatory action.
Adsmurai was born in 2014 from a conversation between friends, and we strive to maintain and convey that good vibe and make it a fundamental pillar of our culture.
#PaidMedia #FacebookAds #TikTokAds #Specialist #Madrid #Apps #applesearchads
