Company Description
Experian is a global data and technology company that drives opportunities for people and businesses around the world. We operate in diverse markets such as financial services, healthcare, automotive, agribusiness, insurance, among others. Experian invests in people and in new advanced technologies to unleash the power of data. We have an amazing team of 25,200 employees in 32 countries.
Our uniqueness is valuing yours. Experian's culture, which is people-centered, inclusive and purpose-driven, is recognized by various awards, including World's Best Workplaces™ 2025 (Fortune Global Top 25) and Great Place To Work™ in 26 countries, among others. Check out Experian Life on social media or explore our careers site to understand why. Experian is also proud to be an employer that promotes equal opportunity and affirmative action.
Job Description
In ECS marketing you will find a well-oiled machine with several in-house teams such as strategy, creative, content, PR, social, research, paid media, and CRM, which together are responsible for the brand's communication. The strategy team is today the heart of marketing, drawing up long- and short-term plans that help orchestrate the macro communication deliveries.
We are looking for a communication specialist with an analytical eye, cultural repertoire and strong ability to turn data, signals and consumer behavior into strategic communication directions. The candidate will work in the marketing strategic planning area at Serasa as the technical reference for the team, ensuring the consistency, quality and evolution of brand narratives, as well as communication plans based on the roadmap of external stakeholders (products, bizdev).
What we expect:
- Knowledge of data and market analysis, research methodologies, storytelling, communication frameworks and KPIs for tracking
- Tactical execution vision to ensure delivery of the proposed plans together with the in-house teams
- Analytical and communicative profile
- Strategic and consultative mindset, with autonomy to conduct analyses and propose paths;
- Written and verbal communication, with the ability to build narratives, defend points of view and present recommendations with clarity;
Responsibilities:
- Understand product strategies and align them with the communication and marketing strategy
- Develop, together with the team, strategic brand and product communication papers through data analysis, hypotheses and research
- Prepare, together with the team, marketing briefings with insights for the in-house teams, following the objectives of the annual calendar
- Monitor the performance of strategies with the data and product areas, ensuring the quality and coherence of what was proposed
- Work closely with multidisciplinary teams, contributing strategic vision to campaign construction, narratives, planning and brand opportunities;
- Support the building of frameworks, analyses and processes that strengthen the strategy and intelligence area;
Qualifications
- Analytical profile
- Strategy
- Product
Additional Information
Serasa Experian is much more than you imagine. With the purpose of creating a better future, expanding opportunities for people and businesses, in Brazil we are more than 4 thousand people working in various teams and specialties. Here, each knowledge and diversity complements each other and you can work on what you love most. We are committed to building an inclusive culture and an environment in which people can balance their careers with their commitments and personal interests, valuing well-being.
We are dedicated to being one of the best and most innovative companies to work for in the country, enabling amazing experiences and careers for our people. Our strong people-first approach is recognized externally through various market certifications: we were awarded by Great Place To Work™ in 24 countries and by the international Top Employers certification, in addition to being recognized as one of the best companies for young professionals and having a 4.6 rating on Glassdoor. Each recognition tells us we are on the right path, providing an increasingly better work environment for our talent.
Experian Careers - Creating a better tomorrow together
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