About Zync Digital
What is Zync Digital?
Zync Digital is an ethical marketing agency that exists for a specific industry: credit unions (community banks) and social enterprises across the UK. The company launched in 2018, supporting credit unions to reach their members and grow their lending operations, and has since expanded to guide social enterprises through projects ranging from complete rebrands to digital training workshops.
Zync is itself a social enterprise. The agency has an asset lock in place that requires 50% of its profits to be retained or reinvested in the business, keeping its mission anchored to client impact rather than shareholder returns. The team describes their purpose as becoming "the leading ethical marketing agency" in the UK — focused on making specialist marketing support accessible to organisations that don't have big corporate budgets.
Where will I work?
Zync operates a hybrid two-and-two model: the team works from home on Mondays and Tuesdays, then meets in the office on Wednesdays and Thursdays, with Friday off as a permanent weekly day off. Managing Director Anthony Bennett has framed the structure as both a recruitment advantage and an environmental one — "we come into the office only twice a week so in that sense" the operation is greener and more energy efficient.
What is the Zync Digital team like?
The team is small and named on the studio's "Who Are We" page: Anthony Bennett (Managing Director), Andreia Rech (Creative Lead), Hana Hashemi (Account Manager), Jack Stanton (PPC Consultant), and Arnie (the office dog, listed as Chief Barketing Officer). The studio's five named values are Strong ethics, High standards, Authenticity, Innovation, and Fairness — with Fairness explicitly framed around employee treatment: "we pay them fairly; we also strive to give them an enjoyable and rewarding environment." Named clients with public testimonials include Blues & Twos Credit Union, Enterprise Credit Union, and Salford Credit Union.
Work-Life Balance
Zync Digital offers a permanent four-day week with a reduction of hours and no loss of pay. The agency has earned Gold Standard status with the 4 Day Week Campaign in the UK. Friday is the weekly day off for the whole team. Anthony Bennett has been public about the philosophy: "I'm also a big believer in weekend being 3 days long. 1 day for laundry, 1 day to do something, and 1 day to do nothing." Account Manager Pooja Morjaria, in the agency's own published 4DW case study, has described the impact as helping her "manage my time and overall improve my quality of life" — and credited the policy with making the team feel closer.
Perks and Benefits
Zync Digital is upfront about what it offers without inflating the list. The four-day week itself is the headline benefit; alongside it the team gets a hybrid work pattern (2 days WFH, 2 days office), workspace at a London-based studio environment, and a clearly mission-aligned employer (the social-enterprise asset lock means staff work for an organisation that legally cannot extract profits for outside shareholders). The agency's "How It Works" page emphasises long-term relationships over volume: each social enterprise client is assigned a specific team member who develops a real understanding of its values and ethos, so individual contributors get to build deep, multi-year accounts rather than churning through new logos every quarter.
