About Fufu and Grits
What is Fufu and Grits?
Fufu and Grits is a creative studio celebrating Black culture through brand identity, design and digital experiences. The studio's own framing on its about page: "Black Creativity Is Valuable; We Create For The Brands We Admire And Make Experiences That Positively Influence Culture And Society. We Are For The Visionaries Who See The Full Spectrum Of Blackness."
The name is itself a metaphor: "Fufu and Grits is a metaphor that reminds us of our commitment to celebrating the Black diaspora. There are few things as representative of culture as the foods we eat. The family recipes kept generation after generation are a time machine connecting us to our roots. Whether you like your Grits sweet or savory or think Fufu is better with egusi than peanut butter stew, you have a place here because we know there's no one way to be us."
Services span three named pillars: Creative Strategy (campaign and concept development, research and development, creative and art direction, brand/creative workshops, consulting); Brand & Design (brand identity, design systems, digital design, UX/UI, experiential design, print design); and Media Production (photo and video production, motion design, 3D). Each offering is given a playful named tier — "That Grey Poupon That Evian That TED Talk", "Scotch In My Bonnet", "Case Of Cassava", "Rice & Stew", "Sweet & Savory", "Kiss My Grits", "A Lil Salty", "Southern Hospitality", "Ox-Tales", "No Flats", "Kodak Blackened". Named client work includes College Board.
Where will I work?
Fufu and Grits is headquartered in Houston, Texas. The careers page invites direct contact at [email protected].
What is the Fufu and Grits team like?
The studio frames its team culture verbatim on the about page: "It Takes A Village. We won't be cliché and call ourselves 'a family,' but the vibes give a workplace full of play cousins. Some prefer flats over drums. Some prefer sugar in their grits. Some think hotdogs are sandwiches, and some think Ghanaian jollof is THE superior one. No matter how absurd the preference (Nigerian jollof is definitely superior), we are a team, and we love creating dope things together."
Ten standards for creativity guide the work, including: "We are hungry for wins! For our Black lives and others traditionally marginalized"; "We seek the stories of our shared experiences to fuel our creativity"; "We stay fresh. We don't get stale. We switch it up — there's innovation in iteration"; "We know how to create with constraints, when required"; "We bring fun to work. If we're going to spend most of our day together, we leave the bullsh*t behind"; "We love the craft. We sweat the small stuff. We shame the devils and praise the details."
The careers page opens with a Nina Simone quote: "I'll Tell You What Freedom Is To Me. No Fear."
Work-Life Balance
Verbatim from the careers page, the studio's benefit pillars are: "4 DAY WORK WEEK · HEALTH · TIME OFF · RETIREMENT". On the framing: "We're At Our Best When You Are. We do our best to create an environment that won't have you waking up with anxiety about living your life."
Perks and Benefits
Fufu and Grits names four benefit pillars on the careers page: 4 Day Work Week, Health, Time Off, Retirement. Specifics around PTO days, healthcare percentages, or retirement match formulas are not disclosed on the public site — applicants are invited to reach out at [email protected] to discuss roles.
