Head of Marketing, Canada
Nutanix is seeking a Head of Field Marketing - Canada to lead strategic planning, demand generation, and sales alignment across Canadian direct and channel businesses.Reporting to the Internationals Field Marketing, this role requires 8+ years of field marketing experience, data-driven decision-making, and close collaboration with the Americas Channel Marketing team to drive pipeline.
Responsibilities
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Drive field marketing strategy to achieve bookings and pipeline goals aligned with sales leadership.
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Track key performance metrics and analyze data to optimize campaign outcomes and ROI.
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Develop and execute commercial vertical marketing plans tailored to regional target audiences.
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Act as the primary liaison between corporate marketing, local sales teams, and channel partners.
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Manage regional marketing budget efficiently to maximize ROI.
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Plan and execute end-to-end field marketing campaigns including industry events, executive roundtables, and digital programs.
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Collaborate closely with regional sales leaders to enable account-based marketing (ABM) initiatives for key accounts.
Requirements
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8+ years of B2B field and channel marketing leadership experience.
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Proven success in driving pipeline growth and managing marketing budgets.
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Strong cross-functional leadership, strategic planning, and communication skills.
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Proficiency with marketing automation tools (e.g., Marketo, Salesforce).
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Bachelor's degree in Marketing, Business, or related field preferred.
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Experience working closely with direct sales teams and channel partner ecosystems across Canada.
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Strong event management and digital campaign strategy expertise in enterprise technology software.
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Must reside in Canada and be fluent in reading, writing, and speaking French.
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