Do you want to change the world?
At Cabify we believe a new form of urban mobility is possible. An ecosystem that allows for fewer private cars on the streets, more sustainable vehicles and more efficient routes.
Cities whose streets are designed by and for people, and not for cars. Products and services that, through sustainable and efficient mobility alternatives, generate economic, social and environmental value.
And it's not just that we believe in it, we work the magic to make it possible. If you share the same purpose with us, keep reading because… This is your place!
About the role:
We are looking for a Digital Performance Analyst to grow our user base through paid media. You will be responsible for executing and optimizing campaigns in a hands-on way, managing the digital budget with a focus on efficiency and results, and ensuring that the brand's digital presence always prioritizes its amplification.
How will you help us fulfill our mission?
- Execute and optimize paid media campaigns directly on the platforms (Google, Meta, TikTok and others) focused on acquiring new users.
- Manage the digital budget with a focus on efficiency: pacing, reallocation between channels and measuring the return on each investment.
- Measure the real impact of campaigns through tests and attribution, and turn data into actionable recommendations.
- Ensure that digital presence prioritizes amplification: publish the content defined by Brand on our own channels and amplify with paid both that content and content from influencers and partners.
- Coordinate with agencies and collaborate with the Brand, Growth and CRM teams, sharing insights that enhance each campaign.
- Incorporate AI into your day-to-day to analyze, automate and optimize.
What we are looking for:
- Graduate in Business Administration, Marketing, Advertising, Engineering, Economics or related degrees.
- Minimum 3 years of experience executing paid media campaigns directly on the platforms (not only managing agencies), with at least 2 in a media agency or companies.
- Experience managing budgets and optimizing campaigns toward business results.
- Advanced proficiency in Google Ads, Meta Ads and TikTok Ads, GA4 and Excel / Google Sheets.
- Real use of AI tools at work.
- Organized person, able to manage several initiatives in parallel and prioritize quickly in dynamic environments.
- Proactive profile, action-oriented, curious and experimental, focused on continuous improvement, with clear communication to work with internal teams and agencies.
- Strong analytical capability, with knowledge of SQL (desirable).
- Experience in app campaigns and in amplifying creator content (desirable).
What we offer?
We are a team full of happy and motivated people. Flexibility, good atmosphere, growth and impact guaranteed! Cabify comes loaded with benefits for you to enjoy on your journey with us:
🏥Private health insurance and oncology coverage fully covered 100%
💸Monthly credit to test our Cabify App
🤸Flexible schedule and way of working!
🔋Recharge Day: 3rd Friday of the month off to recharge your batteries
🎉Fun events to enjoy with your team
👩🏽🎓Personal and professional development programs
Join us!