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CRM Specialist

4 × 9hr days100% payHybrid · Budapest, Hungary

Our bank is a subsidiary of the Italian Intesa Sanpaolo Group. As a universal credit institution, we are a key player in the domestic financial market with over 45 years of experience. We are constantly looking for innovative, customer-tailored solutions, and our colleagues are active participants in this process. If an international background, a friendly and lovable atmosphere are important to you, and you are looking for a workplace where your development and well-being receive genuine attention, look no further!

Tasks you will become an expert in:

  • Planning and implementing CRM programs, campaigns, and customer journeys aimed at increasing customer value.
  • Supporting and adapting Intesa Sanpaolo's domestic and international CRM projects.
  • Developing and implementing data-driven CRM solutions (e.g., next best offer, customer segmentation, churn models).
  • Preparing CRM proposals and presentations for CIB Bank senior management and international stakeholders.
  • Participating in domestic and international innovative customer experience and digitalization projects.
  • Analyzing customer data, generating insights, and incorporating them into business decisions.
  • Developing customer segmentation models, campaign strategies, and lifecycle-based communications.
  • Measuring the business impact of campaigns and CRM activities (e.g., conversion, customer value, retention).
  • Defining business requirements for CRM systems and coordinating their development (e.g., campaign management tools).
  • Designing and developing end-to-end CRM processes for efficient customer service.
  • Working in close cooperation with partner departments (marketing, digital, IT, product development) to achieve strategic goals.
  • Continuously monitoring and analyzing competitors' CRM and customer experience solutions.
  • Providing professional support and development for junior and medior colleagues in the CRM field.

This is for you if:

  • You have 5-10 years of professional experience.
  • You communicate confidently in Hungarian and English.
  • You have excellent analytical skills.
  • You possess high-level knowledge of mathematics, statistics, and corporate finance.
  • You are familiar with banking products and the local banking sector.
  • You approach tasks with an innovative mindset.
  • You enjoy the option of working from home.
  • You are a confident user of MS Office.
  • You have user-level SQL programming knowledge.
  • It is important to you to work with professionally excellent colleagues.

Advantages:

  • You have banking CRM experience.
  • You have a sales-oriented mindset.
  • You have knowledge of Python, SAS programming, and MS Copilot prompting.

We value your talent:

  • We provide an annual gross 500,000 HUF cafeteria budget, which you can use for virtually all well-known items.

  • After the probationary period, you will also have the opportunity to take out an interest-free housing loan.

  • We support your physical and mental well-being:

    • We provide health insurance services.
    • Thanks to our parent bank, in case of serious illness, we offer free second medical opinions and treatment by international medical specialists.
    • Psychological counseling within the framework of the Expert Assistance Program.
  • Support for summer camps for children.

  • Banking and partner discounts on purchases and other services.

Join us because:

  • You will have a secure job at the Hungarian subsidiary of an international banking group.
  • You and your colleagues will find solutions to every problem, as a supportive community is a given here.
  • Your professional development is important to us, which is why we offer a wide range of training to all employees.
  • We brighten up everyday life with online and in-person programs.

Would you like to learn more about what it's like to work with us on a daily basis? Visit our Career Portal as well!

Become a CIB team member and find your place!