Company Description
Experian is a global data and technology company that powers opportunities for people and businesses around the world. We operate in diverse markets, such as financial services, healthcare, automotive, agribusiness, insurance, among others. Experian invests in people and new advanced technologies to unlock the power of data. We have an incredible team of 25,200 employees in 32 countries.
Our uniqueness is valuing yours. Experian's people-centric, inclusive, and purpose-driven culture is recognized by numerous awards — including World’s Best Workplaces™ 2025 (Fortune's Top 25 global) and Great Place To Work™ in 26 countries, among others. Check out Experian Life on social media or explore our careers site to understand why. Experian is also proud to be an equal opportunity employer and affirmative action employer.
Job Description
Serasa is building its Financial Media Platform, transforming its digital ecosystem into a strategic environment for brands to connect with millions of Brazilians. We are looking for someone to lead this evolution, structuring new advertising products, developing monetization opportunities, and strengthening the market positioning of Serasa Ads.
This position will work cross-functionally, connecting Marketing, Business Development, Product, Data, and strategic partners to drive revenue growth and consolidate the company's Financial Media strategy.
Key responsibilities
- Lead the strategy for Serasa's Financial Media Platform.
- Develop new products, advertising formats, and monetization opportunities.
- Structure commercial initiatives in partnership with Business Development, Google, agencies, and strategic partners.
- Lead proprietary projects with commercial potential, such as Morando Sozinho, Crédito Consciente, K-Pop, and new initiatives.
- Develop commercial materials, case studies, and value propositions for advertisers.
- Conduct positioning actions for Serasa Ads, including events, market relations, sponsorships, and institutional content.
- Support strategic Marketing campaigns focused on revenue generation.
- Monitor trends in Financial Media, Retail Media, AdTech, and MarTech to identify new business opportunities.
Requirements
- Experience in Marketing, Media, Advertising, AdTech, Retail Media, or Digital Business.
- Experience in product development, monetization, or digital business.
- Experience in cross-functional project management.
- Excellent relationship-building skills with internal and external stakeholders.
- Strategic, analytical, and results-oriented profile.
Preferred qualifications
- Experience with programmatic media or direct sales.
- Knowledge of the advertising market and relationships with agencies.
- Experience with high-traffic digital platforms.
Qualifications
- Experience in developing monetization, media, or new digital business strategies.
- Experience in creating and launching commercial products or solutions.
- Experience in managing cross-functional projects and relationships with strategic partners.
- Ability to build value propositions and positioning initiatives for the market.
- Ability to influence stakeholders and conduct negotiations with internal and external areas.
- Strategic profile, with a focus on revenue growth and business development.
Additional Information
Serasa Experian is much more than you imagine. With the purpose of creating a better future, expanding opportunities for people and businesses, in Brazil we are more than 4,000 people working in diverse teams and specialties. Here, every skill and diversity complements each other and you can work on what you love most. We are committed to building an inclusive culture and an environment where people can balance their careers with their personal commitments and interests, prioritizing well-being.
We are dedicated to being one of the best and most innovative companies to work for in the country, enabling incredible experiences and careers for our people. Our strong people-first approach is recognized externally through various market certifications: we have been awarded by Great Place To Work™ in 24 countries and by the international Top Employers certification, in addition to being recognized as one of the best companies for young professionals and having a 4.6 rating on Glassdoor. Each recognition indicates that we are on the right path, providing an increasingly better work environment for our talent.
Experian Careers - Creating a better tomorrow together
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