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Senior Marketing Analyst - Events

Auto-translated from Portuguese · original: Analista de Marketing Sênior - Eventos

5 day weekFortune 100 Best '26Hybrid · São Paulo, Brazil

Company Description

Experian is a global data and technology company that powers opportunities for people and businesses around the world. We operate in diverse markets, such as financial services, healthcare, automotive, agribusiness, insurance, among others. Experian invests in people and new advanced technologies to unlock the power of data. We have an incredible team of 25,200 employees in 32 countries.

Our uniqueness is valuing yours. Experian’s people-centric, inclusive, and purpose-driven culture is recognized by numerous awards — including World’s Best Workplaces™ 2025 (Fortune’s Top 25 global) and Great Place To Work™ in 26 countries, among others. Check out Experian Life on social media or explore our careers site to understand why. Experian is also proud to be an equal opportunity employer and an affirmative action employer.

Job Description

  • Plan, coordinate, and execute corporate events, trade shows, conventions, brand activations, launches, and relationship initiatives, ensuring operational excellence and alignment with business objectives.
  • Lead projects and events from end to end, from strategic planning to execution and measurement of results.
  • Perform complete vendor management, including competitive bidding processes, negotiation, contracting, delivery tracking, and contract management.
  • Manage and control event budgets, ensuring efficiency in resource utilization and compliance with the approved budget.
  • Develop innovative experiences and engagement strategies that strengthen relationships with clients, partners, and other stakeholders.
  • Work closely with internal areas and stakeholders, ensuring alignment of expectations, timelines, and project deliverables.
  • Monitor event performance indicators, preparing executive reports and presenting results, learnings, and opportunities for improvement.
  • Manage risks and unforeseen events during all stages of events, ensuring agility in decision-making and operational continuity.
  • Contribute to strengthening brand positioning and generating business value through strategic event initiatives.

Requirements

  • Solid experience in planning, organizing, and managing corporate events and brand activations.
  • Experience in vendor management, negotiations, and budget control.
  • Experience in simultaneously managing multiple projects and events.
  • Ability to prepare reports, executive presentations, and performance indicators.

Behavioral Profile

  • Organized, resilient, and with strong planning skills.
  • Excellent relationship and communication skills with different audiences and hierarchical levels.
  • Ability to work with autonomy, a sense of urgency, and a focus on results.
  • Ease of working in dynamic, high-demand environments.
  • Proactive in identifying opportunities for improvement and proposing solutions.
  • Strong orientation toward customer experience, quality, and operational excellence.
  • Leadership and influence skills in leading multidisciplinary projects.

Preferred Qualifications

  • Experience with large-scale events, conventions, trade shows, and national activations.
  • Experience in large companies or event agencies.
  • Experience with performance indicators and measuring event ROI.
  • Intermediate or advanced English.

Qualifications

  • Excel
  • PPT
  • Oracle

Additional Information

Serasa Experian is much more than you imagine. With the purpose of creating a better future by expanding opportunities for people and businesses, in Brazil we are more than 4,000 people working in diverse teams and specialties. Here, every skill and diversity complements each other and you can work on what you love most. We are committed to building an inclusive culture and an environment where people can balance their careers with their personal commitments and interests, prioritizing well-being.

We are dedicated to being one of the best and most innovative companies to work for in the country, enabling incredible experiences and careers for our people. Our strong people-first approach is recognized externally through various market certifications: we have been awarded by Great Place To Work™ in 24 countries and by the international Top Employers certification, in addition to being recognized as one of the best companies for young professionals and having a 4.6 rating on Glassdoor. Each recognition indicates that we are on the right path, providing an increasingly better work environment for our talent.

Experian Careers - Creating a better tomorrow together

Find out what its like to work for Experian by clicking here