Career Category
Sales
Job Description
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Senior Biopharmaceutical Representative / Biopharmaceutical Representative
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Basic Requirements
- Associate degree or higher in medicine, pharmacy, or a related field;
- Knowledge of the pharmacology and toxicology, indications or primary functions, combination use, adverse reactions, contraindications, and precautions of the drugs being promoted;
- Completion of company training and passing the assessment;
- Not subject to any circumstances under laws and regulations that prohibit working as a pharmaceutical representative.
- Planning & Execution
- Work with the line manager and relevant teams to develop and implement pharmaceutical academic promotion plans based on regional and customer needs;
- Reasonably arrange customer visits, academic exchanges, and related promotional activities;
- Regularly review work progress and continuously optimize work plans and execution results.
- Academic Promotion & Customer Engagement
Carry out pharmaceutical academic promotion activities in accordance with the Measures for the Administration of Pharmaceutical Representatives, mainly directed at staff of key healthcare institutions:
- Communicate drug-related information;
- Communicate with and assist in the appropriate use of drugs;
- Collect and feed back information on clinical use of drugs, adverse drug reactions, and clinical needs;
- Conduct professional customer visits, academic exchanges, and disease education activities, supporting healthcare professionals' understanding and awareness of product and disease area information.
- Through communicating drug-related information to healthcare professionals, conduct professional communication and academic support, and help medical institutions use drugs appropriately to support channel coverage and smooth business operations
- Insight Generation & Feedback
- Establish and maintain professional communication channels with healthcare professionals;
- Understand customers' academic needs, clinical practice needs, and market dynamics;
- Promptly collect, analyze, and feed back customer opinions, market information, and business-related insights;
- Support academic promotion activities and business decisions.
- Collaboration & Resource Coordination
- Maintain close cooperation with marketing, medical, commercial, and other relevant teams to jointly support academic promotion activities;
- Participate in the organization and execution of academic conferences, professional programs, and related activities;
- Proactively share experience and best practices to promote teamwork and mutual growth.
- Professional Development & Compliance
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Continuously improve product knowledge, disease area knowledge, and professional promotion skills;
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Convey drug-related information honestly and accurately, ensuring the scientific nature and accuracy of academic promotion content;
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Reasonably plan pharmaceutical academic promotion activities and manage activity budgets in accordance with reasonable business needs and company regulations, ensuring meetings are genuine, reasonable, and compliant with policy requirements;
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Complete company-required training and capability certification.
Strictly comply with national laws and regulations (including but not limited to the Measures for the Administration of Pharmaceutical Representatives) and all company policy requirements.
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