Career Category
Sales
Job Description
- Senior Biopharmaceutical Representative / Biopharmaceutical Representative
Basic Requirements
- Associate degree or higher in medicine, pharmacy, or a related field;
- Mastery of the pharmacology and toxicology, indications or therapeutic uses, drug combinations, adverse reactions, contraindications, and precautions of the drugs being promoted;
- Completion of company training and passing the assessment;
- Not subject to any legal or regulatory restrictions prohibiting work as a pharmaceutical representative.
- Planning & Execution
- Work with the line manager and relevant teams to develop and execute academic promotion plans for drugs based on regional and customer needs;
- Reasonably arrange customer visits, academic exchanges, and related promotional activities;
- Regularly review work progress and continuously optimize work plans and execution results.
- Academic Promotion & Customer Engagement
Conduct academic promotion of drugs in accordance with the Measures for the Administration of Pharmaceutical Representatives, primarily targeting staff at key healthcare institutions by:
- Communicating drug-related information;
- Communicating with and assisting in the rational use of drugs;
- Collecting and providing feedback on clinical use of drugs, adverse drug reactions, and clinical needs;
- Conducting professional customer visits, academic exchanges, and disease education activities to support healthcare professionals' understanding and awareness of product and disease area information;
- Through delivering drug-related information to healthcare professionals, conducting professional communication and academic support, and assisting healthcare institutions in the rational use of drugs to support channel coverage and smooth business operations.
- Insight Generation & Feedback
- Establish and maintain professional communication channels with healthcare professionals;
- Understand customers' academic needs, clinical practice needs, and market developments;
- Promptly collect, analyze, and provide feedback on customer opinions, market information, and business-related insights;
- Support academic promotion activities and business decisions.
- Collaboration & Resource Coordination
- Maintain close cooperation with marketing, medical, commercial, and other relevant teams to jointly support academic promotion activities;
- Participate in the organization and execution of academic conferences, professional programs, and related activities;
- Proactively share experience and best practices to promote teamwork and mutual growth.
- Professional Development & Compliance
- Continuously improve product knowledge, disease area knowledge, and professional promotion skills;
- Convey drug-related information honestly and accurately, ensuring the scientific nature and accuracy of academic promotion content;
- Reasonably plan academic promotion activities and manage activity budgets in accordance with legitimate business needs and company policies, ensuring meetings are genuine, reasonable, and compliant with policy requirements;
- Complete training and competency certification required by the company.
Strictly comply with national laws and regulations (including but not limited to the Measures for the Administration of Pharmaceutical Representatives) and the company's policy requirements.