Company Description
Ubisoft is a world leader in video games, with teams spread across the globe creating original and memorable gaming experiences, from Assassin's Creed to Rainbow Six to Just Dance and many more. We believe that diversity of perspectives drives progress for both players and teams. If you are passionate about innovation and want to push the boundaries of entertainment, join our adventure and help us create the unknown!
Job Description
As a Product Manager at Ubisoft, you will be responsible for defining and driving the product marketing strategy for a Rainbow Six title in order to develop clear and differentiated positioning, strengthen the game's desirability, and lay the marketing foundations necessary for its commercial success.
You will be able to transform the game's creative vision, player expectations, and market trends into strategies, messages, and marketing assets that support product development and prepare for future launch campaigns.
WHAT YOU WILL DO
- Define the product positioning, target audiences, value propositions, USPs, and key messages for this Rainbow Six title
- Develop strong expertise in the game, its genre, its market, and its players in order to become the primary marketing reference point for internal teams.
- Identify opportunities from PC market trends, the independent ecosystem, and competitive benchmarks in order to continuously refine the product's positioning and differentiation.
- Collaborate closely with development teams to provide marketing and player perspectives on features, game systems, and creative directions when relevant.
- Contribute to strategic project discussions to strengthen the game's desirability and commercial potential.
- Develop foundational marketing assets that effectively present, explain, and promote this title to marketing teams, partners, and players.
- Produce product reference materials, including product pitches, deep dives, dev diaries, gameplay presentations, FAQs, and other content that builds a thorough understanding of the game.
- Ensure consistency of messages, narratives, and product assets throughout development.
- Collaborate with the Publishing Marketing team to ensure smooth transmission of product foundations to marketing campaigns.
- Work closely with development teams to ensure shared understanding of the product's positioning, strengths, and opportunities.
- Collaborate with Research, User Research, and Analytics teams to continuously deepen understanding of players, the market, and competition.
- Identify and recommend improvements to strengthen product desirability and the quality of marketing foundations developed during production.
Qualifications
WHAT YOU WILL BRING TO THE TEAM
- Strong expertise in PC games, the independent ecosystem, and player expectations to effectively guide product marketing decisions.
- Excellent synthesis and communication skills to transform complex topics into clear, engaging, and actionable messages and content.
- An undergraduate degree in marketing, business, or equivalent.
- An understanding of independent culture and the video game production process.
- A collaborative mindset.
- Excellent interpersonal and communication skills + attention to detail and sense of priorities
- A flexible approach to presentations: you can read an audience and adapt your style accordingly
- Great adaptability in the face of frequent changes that occur during production.