Company Description
Ubisoft is a world leader in video games, with teams spread across the globe creating original and memorable gaming experiences, from Assassin’s Creed to Rainbow Six, Just Dance, and many more. We believe that diverse perspectives help both players and teams progress. If you are passionate about innovation and want to push the boundaries of entertainment, join our adventure and help us create the unknown!
Job Description
As a Product Manager at Ubisoft, you will be responsible for defining and driving the product marketing strategy for a Rainbow Six title in order to develop a clear and differentiating positioning, strengthen the game's desirability, and prepare the marketing foundations necessary for its commercial success.
You will be able to transform the game's creative vision, player expectations, and market trends into strategies, messaging, and marketing assets to support product development and prepare for future launch campaigns.
WHAT YOU WILL DO
- Define the product positioning, target audiences, value propositions, USPs, and key messaging for this Rainbow Six title.
- Develop strong expertise in the game, its genre, its market, and its players to become the primary marketing point of contact for internal teams.
- Identify opportunities arising from PC market trends, the independent ecosystem, and competitive benchmarks to continuously refine the product's positioning and differentiation.
- Collaborate closely with development teams to provide a marketing and player perspective on features, game systems, and creative directions where relevant.
- Contribute to the project's strategic thinking to strengthen the game's desirability and commercial potential.
- Develop foundational marketing assets to effectively present, explain, and promote this title to marketing teams, partners, and players.
- Produce reference materials for the product, including product pitches, deep dives, dev diaries, gameplay presentations, FAQs, and other content to develop an in-depth understanding of the game.
- Ensure consistency of messaging, narratives, and produced assets throughout development.
- Collaborate with the Marketing Publishing team to ensure a smooth handover of product foundations to marketing campaigns.
- Collaborate closely with development teams to ensure a shared understanding of the product's positioning, strengths, and opportunities.
- Collaborate with Research, User Research, and Analytics teams to continuously enrich the understanding of players, the market, and the competition.
- Identify and recommend improvements to strengthen product desirability and the quality of marketing foundations developed during production.
Qualifications
WHAT YOU WILL BRING TO THE TEAM
- Demonstrate strong expertise in PC games, the independent ecosystem, and player expectations to effectively guide product marketing decisions.
- Excellent synthesis and communication skills to transform complex topics into clear, engaging, and actionable messages and content.
- An undergraduate degree in marketing, business, or equivalent.
- An understanding of independent culture and the video game production process.
- A collaborative spirit.
- Excellent interpersonal and communication skills + attention to detail and a sense of priorities.
- A flexible approach to presentations: you can gauge an audience and adapt your style accordingly.
- Great adaptability in the face of frequent changes occurring during production.