Social Strategist

🌎 Where: UK Based (Remote with occasional travel to London)

🤝 Type:  Full time salaried role

Join Us at Social Element! 🚀

Founded 21 years ago, we're a leading, global and independent full-service social media agency with a team of over 260 members. From PlayStation to Nissan to Visa, we are trusted partners to some of the world's largest brands.

Our winning formula? Building strong client relationships to become the voice of their brand on social media.

Why us? We believe in the power of Genuine Human Connection to drive brand growth, trust, and loyalty. Social media is our foundation, where we give brands the tools to emotionally engage with their audience like never before.

Now, we're on the lookout for a passionate Senior Social Strategist to join our Strategy & Insights Team, Europe team! 💼

The Opportunity 🔮

As a Senior Social Strategist you will help define how Social Element shows up strategically and  is able to deliver the following strategy solutions to our business.

📲 Social Strategy: translate client’s business challenges and brand strategy into unique and ownable social strategies

🎯 Content Strategy: develop strategies for specific themes/ pillars and deploy it on different social platforms

🤖 Platform Strategy: understand the various platforms available to reach our audiences and help shape our clients social ecosystems

🎨 Creative Strategy: Define creative territories that respond to the brand’s challenges and guide creative ideation.

🤳 Influencer strategy: identify relevant influencers for brands, from nano to macro influencers, and build implementation-led strategies that ensures influencer activity ladders into wider business objectives

What You’ll Do 🌟

• Be the voice of strategy in Europe, supporting the Strategy Director in delivering exciting strategy for clients and new business/ pitches
• Help clients meaningfully connect with their communities by identifying key insights (audience, brand, culture, platform)  and developing subsequent strategies
• Partner with client services and new business teams to proactively identify opportunities with existing clients, spot opportunities elsewhere, and support/lead new business pitches.
• Assemble strategy into presentation materials and be comfortable presenting for senior level clients
• Conduct workshops for current and potential clients across Europe to optimise their Social Strategy
• Flexibility in strategic approach, covering the following core competencies:
• Social Strategy
• Content/ Platform Strategy
• Creative Strategy
• Influencer strategy
• Optional - social media auditing/analysis, audience refinement
• Work with the Insights team and SMMs to better understand audiences and brand activities on social media from a data perspective as well as add a strategic layer to monthly reports for key clients.
• Inform KPIs and define measurement solutions to clients.
• Work with the Creative Team to inspire and guide ideation and to make sure the creative deliveries are in line with approved strategy.
• Work with the community engagement team to ensure strategies are implementable, unearth additional insights, and optimise where required.
• Demonstrate what ‘good’ looks like in strategy, ensuring we have a solid range of strategy frameworks and studies to drive our work and  a vast library of best practices and case studies.
• Ensure that DE&I is baked into everything we do and champion this within all strategic deliveries  in the agency.
• Support with training and upskilling colleagues and clients on this service line

About You 👇

• A curious, proactive approach with a can-do attitude
• A collaborative individual, generous with their time and knowledge
• A team oriented professional, with the ability to  work independently and self-motivated
• A keen interest in social media, digital technology and culture
• Excellent strategic thinking and analytical skills
• Excellent in both using data and creativity/ intuition to inform strategies.
• Excellent presentation and communication skills - must be competent in PowerPoint/ Keynote/ Google Slides and able to confidently lead workshops with senior clients
• Excellent research skills
• Ability to display sound logical judgement and make quick decisions as necessary
• A confident and driven individual, who can speak with authority and energy
• Good organisational and time management skills and ability to juggle several tasks at once
• Excellent interpersonal skills, and the ability to effectively communicate information and ideas in written and verbal format
• Proven strategy experience in a social media, creative agency, platform or brand
• Experience working for global clients
• Strong experience working alongside new business teams in pitches, and a proven record of helping unlock additional revenue from clients via strategic opportunities
• Up-to-date and current knowledge of social networks, social tools and social media trends
• Solid experience with quantitative and qualitative performance metrics and insights

Please note these benefits are for UK based employees only

🏠 Remote/Flexible working (with access to a co-working space/occasional travel)

🏖️ 33 days of holiday (including the bank holidays)

🎂 Birthday off

✨ Annual Occasion Day off for an important event (eg moving house, getting married)

❤️ 1 Volunteer day off

🌞 Flexible Fridays (Working half day)

👓 Eye care: Contributions towards eye tests and glasses

🏥 Enhanced sick pay: 4 weeks full pay, 4 weeks half pay

👪 Enhanced family friendly policies

🤗 Employee Assistance Programme and wellbeing support

🛍️ Access to our discounts website

The Hiring Process 🕵️‍♂️

🤝 Initial Call- with one of Talent Team

✨ First Interview - with Director of Insights & Strategy, Europe and a member of the talent team.

📝 Task - Details will be sent via email with preparation time and advice.

🧑‍🤝‍🧑 Final Interview- with Director of Insights & Strategy, Europe and another member of our senior leadership team.

The Social Element Behaviours For Success

Be focused and decisive 🔥

Be brave and inspirational  🦸

Be rigorous in our approach 🕵️

Be considered and inclusive 🤗

Be loud and proud 🔊

Our Diversity, Equality & Inclusion Commitment

We welcome applications from diverse and under-represented groups regardless of their background.

We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so even if you feel you don’t fulfil all the requirements, we encourage you to still apply — we’d love to hear from you! 🙂

We value having divergent thinkers who bring various experiences and viewpoints to the table at The Social Element. We strongly encourage members of underrepresented groups to apply.

We are also able to make reasonable adjustments throughout the full recruitment process so we invite you to identify any additional support that you may require to ensure you are supported throughout the full process.