Email Marketing Strategist

About Us

We are a fully remote email marketing agency headquartered in Los Angeles, growing rapidly (4.3x in 2022), and looking for an exceptional A-player, Email Strategist to elevate our team further.

Our Beliefs:

• We uphold the highest standards of excellence and seek A-players only. If you're ready to be challenged, grow, and have immense impact on the road to an 8-figure company, this is the place for you.
• Work Hard, Play Hard: We believe that our employees are one of our most important assets. Knowing the demands of agency life, we’ve sculpted policies to ensure our team can recuperate and tackle each day with an excitement and vigor to go deep for clients. This means you get a 4-day work-week, 20 days PTO, 100% remote work policy, and flexible work hours (ET/PT) that adapt to your life.
• Culture of HEART: Every action we take and decision we make is rooted in our core values: Honesty, Excellence, a Positive Attitude, Results, and Trustworthiness. We live by our values.
• Empowerment and Responsibility: With the freedom we provide, we trust in your self-responsibility. The thing that binds us all? We care deeply. Every team member is integral to our mission, sharing a deep commitment to our company, our clients, and creating a ripple effect of positivity.

If this sounds like you, and you maybe even fancy a fresh coconut or piña colada at sunset (irrelevant to the role, but still fun), you might've just found your tribe. Dive deeper below.

Who Are We Looking For?

This role is not a walk in the park. Rather, it’s an opportunity to leave your mark in the growth towards an 8-figure agency.

An exceptional strategic and analytical thinker with a knack for creative ideas. A person who cares deeply about their clients, the company's success, and their peers. We’re looking for exceptional, not good. The Lebron James and Serena Williams of Email Strategy. If you’re tech-savvy, marketing-minded, and come armed with passion for the email marketing realm, then you're our kind of person.

The Role

Step into the shoes of our Email Marketing Strategist, and you won't just be executing tasks – you'll be creating the playbook. This is the dream role for the ambitious, the proactive, and those ready to make a mark.

Key Responsibilities:

• Client Relationship Management: Serve as the primary point of contact for key accounts, ensuring client needs are addressed and fostering lasting relationships.
• Campaign Oversight: Manage the lifecycle of client email campaigns, from conception to execution.
• Team Coordination: Ensure timely and top-quality deliverables by coordinating and overseeing team efforts.
• Strategy Development: Formulate and implement cutting-edge email marketing strategies tailored to e-commerce brands.
• Performance Analysis: Regularly assess email performance, set benchmarks, and advocate for ongoing optimization based on data-driven insights.
• Content Planning: Design high-converting email funnels and draft 30/60/90-day content calendars enriched with innovative campaign ideas.
• Copywriting: Produce impeccable, on-brand, and conversion-driven email copy or brief copywriters as necessary.
• Design Collaboration: Guide designers in crafting compelling email visuals that align with campaign objectives.
• Channel Management: Oversee all aspects of the email marketing channel, ensuring a seamless operation from start to finish.
• Quality Assurance: Vigilantly review email campaigns and flows, guaranteeing 100% accuracy in copy, design, and email platform implementation.
• Audience Segmentation: Strategically segment audiences within email service platforms, especially Klaviyo, and devise targeted campaigns for specific segments.
• Testing and Optimization: Execute A/B tests across subject lines, content, and audiences to enhance campaign performance.
• Client Reporting: Communicate key metrics, insights, and future plans to clients, fostering transparency and trust.
• Engagement Boosters: Design and implement high-quality client pop-ups, incorporating compelling designs, copy, and A/B testing strategies.

Desired Outcomes & Goals Of The Role:

• Client Retention: Maintain a client churn rate of less than 5% per quarter.
• Client Management: Collaboratively handle 10-15 clients within a pod structure.
• Performance Excellence: Achieve consistently high-performance metrics across all accounts, campaigns, and email flows. Benchmarks of 60 percent+ open rates, 2 percent+ click rates, and high deliverability across all accounts.
• ROI: Ensure clients receive a minimum of 5x ROI on their investment with us.
• 100 percent on-time project delivery with maximum 1 internal and 1 client revision rounds.

Who Will Be Successful In This Role:

• Organizational Pro: Someone adept at balancing analytics with creativity.
• Detail Devotee: A perfectionist with a keen eye for every nuance.
• Emotionally Intelligent Problem-Solver: Initiative-takers who can navigate challenges with empathy and tact.
• Email Marketing Maestro: Experience in email marketing and expertise in tools such as Klaviyo, Marketo, MailChimp, and Bronto.
• Compliance Connoisseur: Well-versed in email best practices, optimization strategies, and legalities like CAN-SPAM.
• E-commerce Enthusiast: Previous experience in e-commerce and agencies is a plus.

What We Offer:

• 4-day work-week (Monday - Thursday).
• 100% remote work policy and flexible work times according to ET / PT hours.
• 20 days PTO
• Investment in personal and professional growth. Weekly coffee & learns, and more.
• Exceptional team to work, learn, grow, and have fun with.
• Grow with us: Internal growth opportunities and the ability to shape a young company's trajectory and culture.

The Email Marketers provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.