SEO Manager
Tractive
We’ve introduced a 3-day weekend for all full-time employees, at full salary. From June 2022, we’ll work 35-hour, 4-day weeks
Posted 1 week ago
Only considering candidates eligible to work in Linz, Austria ⚠️
About us
We're the world's most-trusted name in keeping cats and dogs safe and healthy. The secret to that success? A team of truly unique individuals who care about each other just as much as going the extra mile for pet parents.
Your territory
As part of our Organic Marketing team, you will:
- Regularly monitor and maintain all websites and internet properties under your influence, ensuring updates, troubleshooting, and technical improvements to enhance functionality and user experience
- Manage and optimize the core technical health of our websites from an SEO perspective
- Monitor, analyze, and report on search engine rankings and website performance metrics, implementing data-driven strategies to boost SEO performance
- Leverage AI and automation to streamline SEO workflows, including content optimization, keyword clustering, and technical audits
- Stay ahead of Google algorithm updates and AI-driven changes like SGE (Search Generative Experience), optimizing for AI-powered SERP features (e.g., featured snippets, AI-generated overviews)
- Analyze backlink opportunities, conduct link-building campaigns, and audit backlinks for disavowal, while identifying opportunities for reviews and promotions on relevant websites
- Monitor and optimize Tractive’s Apple App Store and Google Play Store presence
- Collaborate with our Organic Marketing team to continuously improve SEO and content marketing strategies while identifying growth opportunities
- Bring in your fresh ideas to make Tractive better - you’ll never hear the phrase “...because that’s how we’ve always done things”
- Continuously grow personally and professionally, take ownership of areas that show your potential, and attend workshops which help you get to the next level
Your profile
Key requirements:
- Minimum of 2 years of experience in SEO, with a focus on technical SEO
- Knowledge of JavaScript, HTML, and CSS, along with an understanding of content management systems (WordPress)
- Strong grasp of technical SEO concepts, including indexation, crawl budget, and website efficiency
- Experience with AI and automation tools for SEO (e.g., AI-driven content optimization, automated reporting, machine-learning-based SEO insights)
- Proficiency in SEO tools such as Ahrefs, Semrush, or Screaming Frog
- Deep knowledge of Google Search Console, PageSpeed Insights, and other relevant tools
- Strong understanding of technical and content optimization strategies, with a commitment to continuous learning in the ever-evolving SEO landscape
- Experience with affiliate marketing and App Store Optimization (ASO) is a plus
- Demonstrated ability to work autonomously, effectively prioritize tasks, and manage SEO projects from start to finish
- Excellent written and spoken English skills
Does this sound like you?
- Passionate about SEO and staying ahead of industry trends and algorithm updates
- Excited about leveraging AI and automation to enhance SEO strategies and drive efficiency
- Proactive in bringing fresh ideas to the table, challenging the status quo to foster continuous improvement
- Excited to work in Austria alongside an outstanding team
Salary range
Just so you know what to expect: For this position, we offer a competitive overpayment based on qualification and experience. Annual gross salary starts at € 45.000 full-time. At Tractive, that means a 4-day work week with a 3-day weekend. If you bring relevant experience in many of the fields of responsibility, the salary will be considerably higher.
