Paid Media Strategist
Posted 2 months ago
Only considering candidates who are eligible to work in Australia ⚠️
About the Role:
As our Paid Media Strategist, you will be critical in accelerating our clients' growth through targeted and highly effective PPC campaigns. Your expert strategies will drive online visibility, traffic, and conversions, contributing to our clients' success.
Responsibilities:
- Develop, implement, and optimise sophisticated paid media strategies across various platforms such as Google Ads, Bing, and social media channels.
- Conduct comprehensive keyword and market research to guide your PPC strategies.
- Monitor budget allocation and bid management for optimal return on ad spend.
- Continually assess and resolve performance issues within paid campaigns.
- Generate creative ad copy ideas and collaborate with our content team for production.
- Regularly collect, analyse, and report on campaign performance, translating data into actionable insights.
- Collaborate closely with our SEO and social media teams to deliver integrated marketing campaigns.
- Stay current with emerging trends in paid media to ensure our strategies remain innovative and effective.
Qualifications:
- Significant experience in a paid media-focused role, such as Paid Media Manager, PPC Specialist, or similar.
- Profound understanding of current PPC practices and advertising platforms.
- Experience with performance reporting and data analysis.
- Strong skills in budget management.
- Knowledge of HTML/CSS is a plus.
- Excellent communication skills, with the ability to effectively convey complex ideas and data.
- Strong organisational skills, with the capability to handle multiple projects simultaneously.
- A degree in Marketing, Business, or a related field is preferred but not necessary.
What We Offer:
- A competitive salary and benefits package.
- A fully remote and flexible work environment, including a four-day work week to promote work-life balance.
- Opportunities for ongoing professional development and growth.
- Company wellness days to support a healthy lifestyle.
- A flexible work schedule to accommodate your personal and professional commitments.
- Unlimited annual leave to empower you to manage your time effectively.
Join our team and help us to simplify digital marketing, accelerating business growth.
Note: We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Job Type: Full-time
Benefits:
- Maternity leave
- Parental leave
- Professional development assistance
- Unlimited annual leave
- Work from home
Schedule:
- Flexible hours
Supplemental pay types:
- Performance bonus
Work Location: Remote