Marketing Projects Coordinator

Xponent21 is seeking a detail-oriented and proactive Marketing Projects Coordinator to support marketing initiatives and ensure seamless project execution for our clients. This junior-level position is ideal for a creative and organized individual who thrives on managing multiple projects, fostering client relationships, and contributing to impactful marketing campaigns.

As a Marketing Projects Coordinator, you will assist with content development, SEO, project management, social media, and client relationship management, while also identifying opportunities to grow client accounts through one-off projects that align with their business goals. Your role will directly support our client services team by alleviating workload conflicts and enhancing service delivery.

Responsibilities

• Content Development & SEO
  • Assist in the development if comprehensive content strategies that align with client goals, target audiences, and KPIs.
  • Conduct research to identify content gaps, audience needs, and market trends to inform planning and strategy.
  • Assist in creating SEO-optimized website copy, blog articles, and marketing materials.
  • Conduct keyword research and implement on-page SEO strategies.
  • Help maintain and improve website content quality and relevance.
• Project Management & Coordination
  • Coordinate project timelines, deliverables, and communication with internal teams and clients.
  • Ensure projects stay on schedule and on budget and meet quality expectations.
  • Track progress and prepare status updates for stakeholders.
• Client Relationship Management
  • Serve as a point of contact for clients with active projects, fostering trust and rapport.
  • Communicate project goals, deliverables, and updates clearly and professionally.
  • Identify and propose opportunities for one-off projects to address client needs.
• Social Media
  • Assist in development and execution of innovative social media strategies that align with brand objectives, target audience preferences, and KPIs.
  • Establish, design, and optimize social media accounts for clients.
  • Create, schedule, and monitor social media content for clients.
  • Engage with audiences to build brand awareness and drive engagement.
  • Stay updated on social media trends and best practices.
• Creative Contribution
  • Think creatively and bring dynamic ideas to the team, enhancing client projects and internal initiatives.

Skills Required

• Strong project management and organizational skills.
• Proficiency in social media platforms and basic graphic design tools (e.g., Canva, Adobe Creative Suite).
• A foundational understanding of SEO and content marketing principles.
• Excellent written and verbal communication skills.
• Ability to manage multiple projects simultaneously with attention to detail.
• Experience collaborating with clients or stakeholders in a professional setting.

Desired Skills

• Proficiency in leveraging AI tools to enhance productivity and streamline workflows.
• Experience with event planning or business development is a plus.
• Familiarity with tools such as Google Workspace, Asana, or similar project management platforms.