Google Ads Specialist

This is a remote position.

Company Overview

We are a marketplace that centralizes spaces with musical instruments and equipment for the creative industry. Via gathering spaces for all levels of prices, types, sizes, and activities, the company’s platform expands its services by providing a booking, payment, and operating management system for the venues and spaces. We are currently in numerous cities in 26 countries in Europe, and North America. The platform has earned the endorsement of renowned artists, partners, and the music community. World-renowned ambassadors include Billy Joel, Hans Zimmer, Sean Lennon, Yuja Wang, Adrien Brody, and John Malkovich, just to name a few.

Job Overview

We are looking for a results-oriented Senior Google Ads Specialist - with a focus on ensuring the precise execution of bridging between the content team and general Business Development (BD) team members. You will collaborate with our Product, Engineering, Strategy, BD/Sales, Customer Relations, and Marketing teams to build customer demand, improve user experience, and help drive sales while translating, and liaising with the customer, and internal BD/Sales team feedback to the engineering team.

You will also partner with BD/Sales to improve how we take the product to market: developing positioning and messaging; conducting market/comp product, features, and services analysis; and setting up externally and internally facing paid ads and on/off advertising, PR, various promotional materials.

Responsibilities

• Manage, develop, and grow the Daily Active Users, Weekly Active Users, and Monthly Active Users traffic and build up strategy with the marketing team
• Lead Google ads and be in charge of collaborating, and managing keywords, and semantic cores
• Handle paid campaigns on Facebook, Instagram and Pinterest
• Create video, photo and content assets necessary for the paid ads and other campaigns on social media
• Help formulate growth strategy and closely monitor the KPIs
• Develop actionable, data-driven insights to repurpose old content into a marketing and sales enablement strategy or create new content, marketing strategy
• Drive external merchant accounts (e.g- Facebook Shop, Google Merchant..etc) for direct sales conversions using various digital channels, ensure and monitor the ROIs

Qualifications:

• Proven experience in digital marketing, including Google Ads, social media advertising, and growth strategy formulation.
• Strong understanding of traffic growth strategies and experience in driving user engagement.
• Excellent analytical skills with the ability to derive insights from data and translate them into actionable strategies.
• Creative content creation skills, including video, photo, and copywriting for digital campaigns.
• Experience with managing and optimizing external merchant accounts and digital sales channels.
• Strong organizational skills and attention to detail.
• Ability to work collaboratively with a team and independently manage multiple projects.

Preferred Qualifications:

• Experience with e-commerce platforms and direct sales strategies.
• Familiarity with tools such as Google Analytics, Facebook Ads Manager, and other digital marketing software.
• Strong communication and interpersonal skills.

Scope:

• Part-time role, 20 hours per week
• Monday to Friday, flexible between 9AM - 5PM Vienna, Austria

Requirements